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We celebrated our 20th anniversary with a breakfast, gathering some of the people that have been an important part of the Odd Molly World during these years. During the event a colorful breakfast was served, and the amazing Elin Lanto entertained the crowd with her beautiful songs. Sneak peeks from the Odd Molly FW22 collection were presented by Anna Fager, Head of Design and the whole morning was full of true Molly spirit!
The lovely singer and creative, Elin Lanto sang wonderful songs from her new album, which is being released very soon! It was a magical moment that added to the nice vibe at the event.
Odd Molly’s amazing Social Media Manager, Elin, which you might recognize from our live shopping events greeted all the guests. Here seen with the adorable Shama Persson. Shama is such an inspiring woman, writing books, modelling, doing podcasts and everything else creative.
Odd Molly’s new CEO, Anna Lönnerstedt spoke during the event and emphasized how happy she was to have joined the brand in this exciting phase and turning 20 years! The event was created together with the lovely Rosanna Mariano from RMPR!
Anna Fager, Head of Design introduced the guests to the FW22 collection, talking about the continuous inspiration from nature, flora and fauna. Imaginative flowers, real flowers, the earthy tones being seen in many of the styles for fall and of course lots of unique details, embroideries and materials!