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Women's Day

An auction in favor of women’s rights

Edit March 11, 2020: The auctions have ended. Thank you for all your engagement and a big thank you to all of you who placed a bid, and helped us contribute to The Kvinna till Kvinna Foundation’s fantastic work!

For International Women’s Day Odd Molly is joining forces with The Kvinna till Kvinna Foundation, a non-profit organization promoting women’s rights. On March 8–10 you will have the chance to contribute by placing a bid in an auction with Neneh Cherry’s and Titiyo’s customized showpieces. All revenue will go in full to The Kvinna till Kvinna Foundation.

The showpieces are unique and customized by Maria Montti, Neneh Cherry and Titiyo’s stylist. The value of Neneh Cherry’s showpiece is EUR 578 and it’s a size 3 (L), and the value of Titiyo’s showpiece is EUR 498 and it’s a size 1 (S). The auction will take place on our Instagram @oddmolly and will start on March 8, 09.00 am Central European time and continue to March 10, 11.59 pm.

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Titiyo in a customized showpiece

The inspiring sisters Neneh Cherry and Titiyo

Giving women power and strength to believe in themselves has always been a big focus for Odd Molly. The cooperation with Neneh Cherry and Titiyo is a result of that, as they inspire so many women around the world. We took the chance to ask Titiyo some questions about women’s rights.

Are there any particular women that you are inspired by?

  • I’m inspired by all women that have that little extra courage. Women that don’t give up and that have some kind of vision. That really impresses and inspires me!
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Do you work with women’s rights in some way?

  • I take up space and I reckon that I live a feminist life. But I don’t think that I have been angry enough to go to the barricades. However, that’s changing and I’m starting to feel that enough is enough. That’s not about my personal life, but globally the world is tilting which makes me think — let us women through, and the world might just become a better place. I’m starting to reach a point where I’ve had enough.
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Do you believe that the music industry has changed for women during the last year?

  • The music industry is strongly connected to the rest of the world, and I believe it’s all changing at the same pace. I believe a lot became better after the “me too” movement. And I also believe that the industry became more equal and fair because of the file sharing. The economy in the music industry collapsed, but that also made it possible for a lot of people that didn’t have the possibility earlier, to come forth.

What do you hope will change for women in 2020?

  • I hope that, to a greater extent, women's priorities will be pursued in the first place.
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Odd Molly and The Kvinna till Kvinna Foundation, join forces for International Women’s Day

Odd Molly is auctioning Neneh Cherry’s and Titiyo’s customized showpieces on March 8, and all revenue will go in full to The Kvinna till Kvinna Foundation, promoting women’s rights. Odd Molly believes that International Women’s Day is a day to highlight the movement for women’s rights, but also a day to reflect, listen and learn. Therefore, we are arranging an exclusive press event a few days prior to the auction where The Kvinna till Kvinna Foundation will come and share a fresh report on equal integration, with focus on young, newly arrived women. We have also invited Fanna Ndow Norrby freelance writer, activist, and ambassador for The Kvinna till Kvinna Foundation to come and speak about her work.

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