We hope that each garment we produce shall be loved and used for many, many seasons.
The textile industry has an impact on the environment, using a lot of water and chemicals. Odd Molly aims to be a sustainable alternative for our customers and continuously work towards improvements. We believe that even if there is a long way to go, a small step is better than nothing. One of our core values is that we don't design fast fashion — we hope that each garment we produce shall be loved and used for many, many seasons.
All Odd Molly’s suppliers must sign our lists of Restricted Chemicals, following the European legislation (REACH). To make sure that all suppliers are following the rules, we test our materials at accredited laboratories. Odd Molly is also a member of “The Chemical Group” within the Swedish research center SWEREA, supporting textile companies in their management of chemicals within their supply chain.
STICA – Sweden Textil Initiative for Climate Action
In December 2018, the UN Fashion Industry Charter for Climate Action was presented on the climate summit COP24 in Katowice. The purpose of the charter was to gather all participants within the fashion industry, from textile producers and transportation to global fashion brands, to sign 16 concrete agreements for a better and more sustainable future. At the same time, STICA was launched — Sweden Textil Initiative for Climate Action. The organization gathers the Swedish stakeholders who want to work together and promote Sweden as being in the forefront. In 2018, Odd Molly became a member of STICA. The collaboration has the vision that Sweden’s fashion and textile industry will show the way and, in line with the Paris agreement, be climate positive well before 2050. The idea behind STICA is that there needs to be more collaboration between different industries so that we can together implement an action plan and decrease the impact that textile production and consumption has on the climate.
A challenge for the textile industry is the world's declining access to clean water. To contribute to a better and more efficient water management in the factories we use, Odd Molly was 2010 one of 34 Swedish companies who formed Sweden Textile Water Initiative together with SIWI, Stockholm International Water Institute. The project was a learning process around water issues in the supply chains of textile and leather retailers and it has given us deeper knowledge about how we can contribute to more sustainable water use. We also developed guidelines that address issues related to water efficiency, water pollution prevention, and wastewater in the supply chain.
The “STWI Projects” took place between 2015-2017. In a unique collaboration between the STWI-brands; SIWI and Sida, the suppliers got expert help on how they could improve their water usage and they also got relevant education. During this time, Odd Molly had seven suppliers in India participating in the project.